Positive Statements x Dolce & Gabbana

Positive statements is something I live by daily. If you asked me how I am, my usual response is “I’m fabulous thank you!”, and I actually believe it. I usually get an “o…k” or a ‘thumbs up’ as people are confused by why I’m so chirpy haha! However, If I don’t decide to be fabulous, I’ll dwell on the fact…
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How to Style Your Summer Dresses in Autumn

Layering your summer dresses is the perfect way to update your look this autumn. Especially when the weather is unpredictable as it is now, with the skies overcast and being cold one minute to hot the next. I mean what do you expect when you live in the UK? Layering is a great way to still pull of those summer…
London
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Self-Portrait Obsessions & Crochet-knits

Self-Portrait has been a brand on my radar for some time now. I initially came across the brand on ASOS, and Net-A-porter. Since then I’ve been become obsessed with how feminine and unique their collections are. Their jumpsuits and dresses are typically made from fine cottons, lace and crochet fabrics. As a designer brand, Self-Portrait is fairly accessible as their…
London
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Varadero, Beach Dresses & ChloƩ Sunglasses

Varadero in Cuba is filled with fluffy white beaches, and turquoise almost clear waters. The perfect place for cocktails and relaxation. I’ve been in Cuba for almost two weeks, and it’s been on of my best holidays! Havana is the place to be to really get a feel for Cuban life and culture. I wrote about my last experience in…
Varadero, Cuba
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Squad Goals #3 – Marketing & Positioning

Positioning is the marketing strategy of making a brand occupy a unique space or position. This is relative to competing brands in the mind of the consumer. So for example, if your a designer who makes couture dresses, it’s likely you would want to position your brand as luxury. Why? Your dresses are hand made, bespoke, using the finest fabrics.…
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